State-led incubator for women entrepreneurs WE Hub celebrated its third anniversary on Monday.

State-led incubator for women entrepreneurs WE Hub celebrated its third anniversary on Monday. On the occasion, it entered into a partnership with Flipkart, Women in Data Science and IFMR-LEAD, Federation of Indian Chambers of Commerce & Industry (FICCI) and AgHub of Professor Jayashankar Telangana State Agriculture University (PJTSAU).

WE Hub, along with Flipkart, will kick off Samarth programme in Telangana soon. The partnership aims to bring artisans, weavers, and handicraft producers onto e-commerce platforms. Further, eligible entities and artisans/weavers will receive time-bound incubation support.While WE Hub and LEAD (Leveraging Evidence for Access and Development) will work together to harness actionable insights through a granular understanding of the support mechanisms and the various challenges faced by women entrepreneurs in Telangana, the former and FICCI have teamed up to influence the lives of at least 1,00,000 women by the year 2022, with special focus on enhancing entrepreneurial and decision-making skills. 

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At WeHub, enabling women as entrepreneurs has also led to the creation of solutions for problems specific to women.

The pandemic-induced-lockdown of last year has brought to light a new and evolved narrative of women entrepreneurship, one that involves merit and dignity, from Telangana.

When K Kavya Sirikonda, an electronics engineer from Teldarpally in Telangana’s Khammam district, decided to start a business it was not difficult for her to choose mushroom farming given her family background. She prepared a detailed project report, pitched her plan before the bankers, and succeeded. Through the COVID-19 pandemic season, when challenges of breakages in supply and distribution channels mounted on her, she turned it into an opportunity by scaling up and diversifying into pickle-making in addition to mushroom farming. For all the handholding through these difficult times, she credits WeHub, a special incubator and accelerator for women entrepreneurs.

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